Understand the impact of COVID-19 on Apple Search Ads in Q1-Q2 2020.
This report includes insights into how coronavirus affected Apple Search Ads cost and downloads. Get trends across 6 App Store categories worldwide and 4 country groups split by waves of the coronavirus spread.
Coronavirus affected virtually each country and industry, and app marketing is no exception. We have conducted research to understand the impact of COVID-19 on Apple Search Ads in Q1-Q2 2020 across 6 categories:
Learn how Apple Search Ads cost and downloads changed for these App Store categories in the pandemic context.
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